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(25/05/23)
Turkish Airlines has extended its data and
analytics agreement with Accelya, ensuring the carrier continues
to have access to vital intelligence across its main markets that
is used to
help identify new business opportunities.
Used by airline station managers and sales teams worldwide, Accelya’s Industry Insights solution provides instant information
on an airline’s market share against its competitors. In just a
few clicks, the web-based solution enables superior
decision-making to improve market share and ensure increased
competitiveness.
Turkish Airlines Boeing 777-300ER reg: TC-LJA. Picture by Steven Howard of TravelNewsAsia.com
“We’re delighted to extend our partnership with
one of Europe’s leading carriers and look forward to empowering
Turkish Airlines’ commercial department with accurate industry
insights for many more years,” said Artur Farinha,
SVP of Industry & Analytics at Accelya. “With complete coverage of
the main markets of Turkish Airlines, we’re confident that Accelya’s Industry Insights solution will continue to unlock new
revenue opportunities for the airline.”
Established in 1933 with a fleet of five aircraft,
Turkish Airlines, a Star Alliance
member, today has a fleet of 393 passenger and cargo
aircraft flying to 342 worldwide destinations as 289 international
and 53 domestics in 129 countries.
“Over the last six
years, Accelya’s robust and reliable services have ensured our
sales leaders delivered on budget and could create additional
value for the airline,” said Ali Fuat, VP of Sales Analytics &
Online Channels at Turkish Airlines. “As we continue to see strong
demand on our domestic and international routes, Accelya’s
accurate industry insights, and their integration with other
Accelya portfolio solutions, will play a key role in enabling a
smooth user experience across our commercial department.”
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