Two traditional brothers who have been struggling with their skin while working outside in the harsh Australian sun have revealed how they launched one skin care store “Made by men for men” – and is already receiving rave reviews.
Zac, 28, and Beau London, 23, from the Gold Coast, were handymen in Dubbo and “always stole their mother’s cleanser and moisturizer” when they wondered if they made something for the “average Aussie guy”. could.
Just three years later and after studying skin care for two years, Zac and Beau started their business Frasé skin – a range of simple skin care products to care for and improve men’s skin.
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“Because we were working outside all the time, we knew we had to take care of our skin, but we realized that not all skincare brands really appealed to the men out there,” Beau tells 7Life.
“We wanted affordability, quality but most of all a solution for all the guys on the jobsite and the everyday Aussie warrior to break the stigma of typical skincare.”
Frasé skin is the result of several years of hard work for the brothers and a move to the Gold Coast to help them spread their brand and skincare message.
“We gave the brand a name Frase “After a good friend of mine, Sam Fraser, died in a freak accident in 2016,” says Beau.
“We have joined the charity Speak & Share and $1 from every sale goes to this mental health charity.”
The skin care line includes a Daily facial cleanser ($29.99), a Daily moisturizer ($39.99) and the Lazy Man Mask ($39.99).
You can buy that too entire range for $108.99 in the “Cop the Lot” bundle, and the brothers are currently developing both an SPF product and an eye cream “intended to get rid of bags under the eyes.”
“We delved into skincare to ensure we were stocking the best Australian ingredients,” says Beau.
For example the cleaning supplies contains green tea and grapefruit extract, which may help protect skin from free radical damage.
The moisturizer has Tasmanian seaweed. Seaweed is a natural humectant, meaning it can attract and retain moisture in the skin.
It also contains macadamia oil, which is rich in fatty acids, making it perfect for dry and dehydrated skin.
Finally, that Lazy Man Mask has some unusual ingredients that make it so effective at cleansing the skin.
These ingredients include sea mud, a gentle exfoliator that removes dead skin cells, kelp extract, which is great for relieving acne swelling and has been shown to reduce sebum production, and aloe vera, which is rich in antioxidants, enzymes, and vitamins A and A C
Those who have already tried the series rave about the beneficial effects it has on their skin.
“I’ve been in the heritage industry for seven years now and thanks to the guys at Frasé Skin I’ve finally found the perfect skincare routine. My skin has never felt better!” writes one reviewer on-line.
“It’s actually one of the few moisturizers I’ve tried that doesn’t make my skin feel heavy and oily. I will definitely get them again,” adds another.
Beau and Zac designed one skin quiz Visit their website to learn which products work best for your skin type.
More information about Frasé skinclick Here.